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Sovereignty

YPF

A very boring brief about some new humongous, and apparently very important, pipeline that we got to transform into a very epic commercial about Argentinians waking up to work for the country. And my first shoot ever.

Agency
Mercado McCann
Type
TVC
Year
2023
Role
Collaborated closely on the concepting and copywriting for the campaign; scripted and wrote the copy and captions for all the deliverables.